Newmark
Newmark Group, Inc., together with its subsidiaries (“Newmark”), is a world leader in commercial real estate, seamlessly powering every phase of the property life cycle. Newmark’s services and products include real estate brokerage, leasing, capital markets (including investment sales), global corporate services, industrial and logistics services, landlord representation, multifamily, property management, retail services, tenant representation, valuation and advisory services, real estate management technology systems, workplace and occupancy strategy, consulting, project management, and lease administration. Combining its global reach with market intelligence in both established and emerging property markets, Newmark provides superior service and products to clients across the industry spectrum.
Challenges
“We're currently in one of the most competitive marketplaces we've ever seen in history. In order to compete at the highest level, you need to deliver the best in class content -- seamlessly and in an easily digestible manner that allows your product to stand out from the rest.”
Why VTS?
“VTS market allows us to have one single repository of information that we can supply to the broker and user that has all the information, the floorplans, the virtual tours, every detail about the asset in one place. So they are fully aware of every opportunity within that particular building. All the benefits, features and in a very efficient manner.”
Results
“VTS Market has been an absolute game changer. We realized having a digital strategy was both effective for the initial tours, the previewing and the reinforcement after a tour. Market allows us to track inquiries as they progress along each stage of the process -- and tailor marketing going forward.”
